Bromance, Judd Apatow style, shines through this movie, though he himself had nothing to do with
I LOVE YOU MAN. It's so well cast, has such an interesting and likeable lead in Paul Rudd, that, while the overall plot is nothing so great, there are enough appealing moments that it's a fun movie. And it's a sort of modern thing to have a guy so sweet, so evolved, he doesn't really find fun hanging with the guys. It's never bothered the Paul Rudd character until the issue of a best man for his upcoming marriage makes him feel like a freak for having no guy friends. When he takes out personals for a best friend, goes out on man dates, and has his mom fix him up, the scenes play like classic boy/girl romance frustrations, which is fun. The guy who's whacked out on sports. The guy whose photo in his ad is 40 years out of date. The guy who moves too fast, etc. But just like in real life, when you give up on planning and scheming, the perfect person walks in and starts eating your sandwich.
The meeting scene between Rudd and Segal is fun too; insightful for Segal's character, and ingratiating and sweet for Rudd's character. Even though it's classic guy body-noises humor, it works well for bonding.
Paul Rudd really works his adorableness in this. People have written how adorable he can be no matter what, but I disagree. He can play cynical and douchebaggy pretty well (KNOCKED UP, 40-YEAR-OLD VIRGIN). I also saw Judd Apatow's personal outtakes clip at
AFF one year where Rudd looked into the camera and said some of the most godawful crass stuff a man has ever spoken. Luckily, Apatow pays his editors well and that stuff never makes it on the screen, but he does encourage it in his movies, and Rudd can match him and surpass him for grossness. What this movie does is establish that Rudd expertise as his unexplored macho side. Rudd, the sensitive metrosexual guy, says these crass things and flinches. Or butchers the totally dude-ness of the made-up retort or nickname. And flinches. He's just such a good and cute flincher! It's what makes the movie. There's an arc to it because at the very end, he says several goofy dude-ish things with no grimace. And we cheer!
Jason Segal, at 6'4", can be somewhat intimidating when he shows testosterone-y rage (which is why his Marshmallow/Marshall character on HOW I MET YOUR MOTHER is such a schlubby, soft guy), so he maybe overdoes it a little on this movie. He's yelling, chest thumping men on the Venice boardwalk... But how do you balance a huge, barrel-chested guy like Segal out? With a bit part for hulking (!) Lou Ferrigno, playing himself. Just to whittle Segal down some more, you add a scene where Ferrigno (politely!) puts Segal in a sleeper hold.
Did you know that Rashida Jones is the daughter of music mogul Quincy Jones and Peggy Lipton? Her mom was the MOD SQUAD babe! Her dad must also be biracial, because Rashida appears much more Jewish than black... Poor Rashida isn't given much to do in this movie, but she makes her character as Rudd's new fiancee sweet and supportive enough that we root for the marriage even when it appears to be breaking up the bromance that we are much more invested in. And since the story wisely identifies being immature and afraid of commitment as a personality failure, we want Rudd to choose the marriage over the new friendship.